82.96.100.100: GFDL from Consumerium

2005-04-17T19:58:08Z

GFDL from Consumerium

New page

A '''trust model''' is just a map of who '''trusts''' who, when and in what circumstances. It claims at least '''authoritative integrity''' with respect to identity, meaning, you are actually trusting who you think you are trusting (see [[identity dispute]], [[interwiki identity standard]], and [[faction]] - the latter for [[collective and alleged identity]]).

It is not [[reputation]] although positive regard, informally called "reputation", can play a major role in deciding whose assertions to believe, or at least which to investigate first. However it does not establish authoritative integrity - that takes an [[audit]] process, and that process has a form of investigative integrity which is different.

Trademark, standard labels and anything that you can [[audit]] is believed to have some degree of this integrity, or people wouldn't act one way when they saw the mark/label, and another way when they don't. Brand management is the active attempt to interfere with such integrity measures.

To understand the contrast, consider what happens when you see a term on a label like "fun" or "new" or "more" or "clean" on a label. There is no control or trust model behind these words, so you dismiss them as [[propaganda]]. This makes it actually impossible over time to use these words to mean what they mean in the [[dictionary]].

See [[repute]] and [[interwiki identity standard]] and [[faction]] for some related concerns. Probably any '''trust model''' is mostly [[factionally defined]], as acts that cause one group to trust you more will make others trust you less.

== References ==

* Adapted from [http://develop.consumerium.org/wiki/index.php/trust_model en: consumerium: trust model] under the GNU Free Documentation License.

Trust model - Revision history

82.96.100.100: GFDL from Consumerium